Celebrating the FIAT Legacy

Today, the FIAT collection is beloved by countless people around the world. This is even true for drivers in Portland, Maine—many who have acquired a new model from FIAT of Portland. What is the source of this success, you ask? Its longstanding history of exceptional automotive craft, of course!


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FIAT stands for Fabbrica Italiana Automobili Torino, which translates to "Italian Automobile Factory Turin." It was established over 50 years ago in Italy, back in 1899. Since that time, it has sold models in more than 100 countries worldwide. Its flagship FIAT 500 is even recognized as a global icon with over one million units delivered. In modern times, the company is allied with General Motors, but it stays true to its legacy and continues to build the Italian masterpiece people know and love.

See for yourself the refined engineering that goes into a new FIAT model. We invite you to visit us at our FIAT dealership so you can speak with an expert and even take a test drive to learn more. After you discover what the brand is all about, you will see eye-to-eye with other proud owners.

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